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Advertising Principles and Practice (6th Edition) William D. Wells 0130477222

Advertising Principles and Practice (6th Edition) William D. Wells 0130477222

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Condition: Used

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Used Book, U.S. Edition, may contain writing, highlight, & marking inside. Expect normal textbook wear.

Product Details

* Subtitle: Principles and Practice (6th Edition)
* Media: Hardcover Book, 640 pages
* Publisher: Prentice Hall (October 29, 2002)
* Edition: 6
* ISBN-10: 0130477222
* ISBN-13: 9780130477224
* Dimensions: 9.16 x 10.5 x 1.18 inches
* Shipping Weight: 3.38 lbs