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BUSINESS
Hardback book by O.C. Ferrell and Geoffrey Hirt
Over 830 pages
Copyright © 1989 by Houghton Mifflin Company
Summary of Contents includes:
" Part I Contemporary Business
Chapter 1 Introduction to the Business World
Chapter 2 The American Economy
Chapter 3 Ethics and Social Responsibility
Chapter 4 Forms of Business Organization
Chapter 5 Small Business and Franchising
Part II Management
Chapter 6 Management Principles
Chapter 7 The Role of Organizations
Chapter 8 Human Relations
Chapter 9 Human Resources Management
Chapter 10 Labor Unions and Labor Management
Chapter 11 Production and Operations Management
Part III Marketing
Chapter 12 Marketing Principles
Chapter 13 Product and Price
Chapter 14 Distribution
Chapter 15 Promotion
Part IV Financial Management
Chapter 16 Money and the Financial System
Chapter 17 Accounting and Financial Statements
Chapter 18 Short-Term Finance: Working Capital Management
Chapter 19 Long-Term Finance: Stocks, Bonds, and Securities Markets
Chapter 20 Risk Management and Insurance
Part IV Special Topics
Chapter 21 Computers and Information Systems
Chapter 22 International Business
Chapter 23 The Legal Environment of Business "
This book is in very nice used condition with minor edgewear to the cover.
No torn or ripped pages.
There are some pages with underlining, stars and other notations written on several pages.
FREE Shipping
Contiguous US 48 states ONLY.
:: Thank you ::
Hardback book by O.C. Ferrell and Geoffrey Hirt
Over 830 pages
Copyright © 1989 by Houghton Mifflin Company
Summary of Contents includes:
" Part I Contemporary Business
Chapter 1 Introduction to the Business World
Chapter 2 The American Economy
Chapter 3 Ethics and Social Responsibility
Chapter 4 Forms of Business Organization
Chapter 5 Small Business and Franchising
Part II Management
Chapter 6 Management Principles
Chapter 7 The Role of Organizations
Chapter 8 Human Relations
Chapter 9 Human Resources Management
Chapter 10 Labor Unions and Labor Management
Chapter 11 Production and Operations Management
Part III Marketing
Chapter 12 Marketing Principles
Chapter 13 Product and Price
Chapter 14 Distribution
Chapter 15 Promotion
Part IV Financial Management
Chapter 16 Money and the Financial System
Chapter 17 Accounting and Financial Statements
Chapter 18 Short-Term Finance: Working Capital Management
Chapter 19 Long-Term Finance: Stocks, Bonds, and Securities Markets
Chapter 20 Risk Management and Insurance
Part IV Special Topics
Chapter 21 Computers and Information Systems
Chapter 22 International Business
Chapter 23 The Legal Environment of Business "
This book is in very nice used condition with minor edgewear to the cover.
No torn or ripped pages.
There are some pages with underlining, stars and other notations written on several pages.
FREE Shipping
Contiguous US 48 states ONLY.
:: Thank you ::
