THE PROFIT ZONE HB :: FREE Shipping

The
PROFIT ZONE
How Strategic Business Design
Will Lead You to Tomorrow's Profits

Hardback Book by Adrian J. Slywotzky and David J. Morrison
with Bob Andelman
Over 340 pages
Copyright © 1997 by Corporate Decisions, Inc.

Contents include:

" Preface

PART ONE SUCCEEDING IN THE CHANGING WORLD OF BUSINESS
1. Market Share is Dead
2. Customer-Centric Business Design
3. How Profit Happens

PART TWO THE REINVENTORS AND HOW THEY SUCCEEDED
4. Jack Welch: The Customer Solutions Business Design
5. The Story of Three Managers: Reinvention for the Rest of Us
6. Nicholas G. Hayek: The Product Pyramid Business Design
7. Roberto Goizueta: The Manage-the-Value-Chain Business Design
8. Charles Schwab: The Switchboard Business Design
9. Andrew Grove: The Two Steps Ahead Business Design
10. Mitchell Eisner: The Profit Multiplier Business Design
11. George Hatsopoulos: The Spin-Out Business Design
12. Percy Barnevik: The Global-Network-of-Specialists Business Design
13. Bill Gates: The Create-the-Standard Business Design

PART THREE: THE PROFIT ZONE HANDBOOK
14. How Business Design Innovation Creates the Profit Zone
15. The Profit Zone Handbook
Appendix 1
Appendix 2
Notes
Acknowledgments
Index "

This book is in excellent condition with only very minor wear.
No torn or ripped pages.
No markings or writing.

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